Our Values
Our Values
Our values are the foundation that guide our journey at Generate Kind Co.
Self-love, Kindness, Positivity and Empowerment - Our core values. We wish to promote your holistic health and well-being by encouraging and inspiring you to practice small acts of self-love, kindness, positivity and empowerment through our brand and our products.
Honesty & Transparency – We strongly value honesty and transparency. We believe in fostering open and authentic relationships with all of our customers. This means providing you with clear and honest information about our products, ingredients and practices.
Handcrafted in Small Batches – We carefully create our products by hand, in small batches or to order. This ensures that every creation is thoughtfully made and sent out at its freshest and highest potency. It also ensures there is minimum wastage and each order is infused with love and kindness, just for you!
Positive Affirmation – We understand the importance of positive self-talk and the impact it has on our daily lives and well-being. Our goal is to inspire and encourage you to practice positive self-talk by incorporating positive affirmations into your daily skincare ritual.
Vegan & Cruelty-Free - We are proud to be vegan-friendly because we believe in being kind to all beings, and that includes animals. Our products are cruelty-free and never tested on animals.
Natural Plant-Derived Ingredients – We firmly believe that anything you put on your body should be as safe and healthy as anything you put inside your body. This is why our products are made only with plant-derived, natural ingredients, and we prioritize organic ingredients where possible.
Free from - We avoid any potentially harmful ingredients that cause skin irritation or can be toxic, we do not use animal-derived ingredients, we do not use synthetic ingredients, fragrances, dyes, we do not use ingredients that are a problem for the environment. We also avoid parabens, SLS and SLES, PEGS, Mineral oils, silicones. This ensuring that our products are as biocompatible as possible and you can trust what you are putting on your skin is safe. We strive to make products that promote holistic health and well-being, nourishing the body both inside and out.
Sustainability – We strive to minimize our environmental impact through responsible eco-friendly choices. From our 100% recycled material labels to our FSC ® responsible forestry card and paper stock notes. We take pride in using eco-friendly packaging to minimize our environmental impact. Our products are packaged in glass jars and bottles with the option of reusing the dropper, spray mist, brush and serum top on reorder. We offer a return & reuse program for our customers where we are committed to de-labelling, washing, sanitizing and reusing packaging for many more rounds of use. We package and send all of our orders in either cardboard boxes, home & commercially compostable courier bags or NZ recycled plastic courier bags, recycled paper and card and biodegradable string.
Support Local NZ – Where ever possible we strive to source out ingredients and packaging locally and support New Zealand businesses that share our values.